COMMENT ON THE 2 DISCUSSIONS BELOW:
First, your fave social media site from a user’s point of view.
Then, name a favorite product you think would market well using social media; this should be an existing product. Imagine you are marketing that product and promoting it via a social media outlet.
Would you use the same social media site as you prefer as a user? Why or why not?
What would your target market look like for the product you are trying to market?
Social media websites have more potential and wisdom for businesses than it is actually perceived to provide because in my opinion social media can be used to perform almost every operational task otherwise performed by other means, and that too with improved efficiency. Social media sites have great potential because they are used extensively by users from any target market and this can be used to catch the attention and build strong relationship with them in a more better manner..
From a users point of view my favourite social media site is Instagram because till date Instagram has developed and grown into a platform used almost for everything nd significant business organisations are reportedly to be using it more than Facebook. Instagram vmwacmve has increased through its latest “IG TV” feature where short videis can be posted, and this feature is being utilized by businesses in the best possible way to improve customer relationship.
I would like to market my favourite and latest Nike pair of flex sneakers through a social media website as they are too attractive to be ignored. It will easily catch the attention of my target market who are addicted to athletic and sports wear. I think sheoes can be easily sold through social media specially when they will target the right audience.
Yes I will use the same social media website i.e Instagram which I prefere as a user, to sell this product. I will use Instagram because I can find my customers easily in their. I just need to customize my searches to find the Instagram ID’s which reflect the sports interest and follow them extensively to showcase my product to captivate their attention.
My target market would be the men and women between the age of 17 to 40 ,,, who are fitness freaks , athletes or simply with sports interest who will be eligible for my collection of Jazz and flex pair of sneakers. Instagram will provide me with a pool of customers who are interested in sports or fitness. Wherever I will find photos posted by people in gyms, sports places, etc I will target them for my product as the product is available for both me so well as women.
Slogan or approach style :
Slogan: “The perfect pair of sneakers for creating a new tale with every move ”
“Here’s the recent collection of fine and most stylish footwear for all you fitness freaks who are desperate to flaunt their feet while running and flattering the people playing around cool”
So be the first to feel a difference in your sole ..
The latest designed pair comes with exuberant three colours, blue ocean, fair white and Sneaky Orange. The pair will be available in the first sale from tomorrow. So be the first to grab your pair and be happy , happy holiday!!!!!
My favorite social media site would be Instagram. This social media platform allows a user to come across multiple businesses and services. Users have access to visuals pertaining to said business as well as content from their friends or favorite influencers which produces greater connectivity than text alone; this increases the overall engagement rate on Instagram. Additionally, if a user is looking for a service such as a specific hairstylist or nail artist in their area, for example, it can be easy to find one through tags and other features Instagram has to offer.
I think any apparel item or accessories in general would market well using social media. A luxury handbag, such as the tan Prada Galleria Saffiano Leather Micro Bag, for example would do well with aesthetically pleasing pictures. The users of Instagram mostly care about visuals that are pleasing, so any product can do well if nice quality pictures with pleasing scenery will market well.
Yes I would because with Instagram, gaining customers is easier because there is such a broad range of users on the platform. Also, Instagram ads allow for higher engagement rates and you can track how well your posts are doing. If you get your followers to repost your pictures to their stories, your page will be seen more potentially allowing for greater potential customers. Instagram is great for building your brand and generating traffic to your products.
My target market for a luxury handbag would be fashion enthusiasts and celebrities ranging from the ages of 18-60. This target market would be high income as well as middle income. Ladies of any age take pride in having a luxury handbag whether it be their first luxury handbag or their 15th, which is why the age range is so broad, however, luxury handbags tend to be expensive, yet worth saving up for.
My slogan would be “If they’re proud of you, tell them to Prada you, unleash your inner fashionista with Prada.” This slogan is a play on words and appeals to the mass. I think it would catch the eyes of many potential customers as well as keep them interested in what other products Prada has to offer.
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