Micro Perspectives on Digital Economy

Write a blog post that has a clear argument on a topic you found interesting in this module. This assignment is worth 70% of your mark for this course. It requires effort on your part both to find the materials you need, to read and review them, and to extract and organize the underlying ideas and concepts that you find.

Blog writing is a relevant way to get your point across to the world. You can adopt an easy style of writing with figures and hyperlinks to other material. For your blog post the expectation is that you find a topic/issue within the remit of this module to write on and post online. It is assessed as part of this module so there does need to be some underlying academic theme along with academic references. However, overall, I am looking for a well-balanced and argued post on an issue stemming from this module which tells me something interesting, and in an interesting format.

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Begin your blog post with a clear: ‘In this post I will argue……’ statement. Such a technique will force you as an author to be clear about your blog post and will help the reader to award you a grade for the depth and clarity of your argument. We will discuss each student’s main argument in class and help each other to keep it narrow, focused and meaningful.

The use of theoretical ideas and concepts will help your post become more analytical. Draw on theoretical ideas elaborated in this module.

Please do use examples, but this is NOT a case study analysis, so I expect different examples for each point you make. Examples show the reader that you really understand concepts and ideas and are, at the same time, essential in good blog posts.

Important Checklist for your Blog:

• Submit your assignment via KEATS as document

• ALSO: Create a free WordPress (or similar) account – https://wordpress.com/

• Please do provide an interesting title

• Clear argument as a starting point. Choose something you are interested and passionate about

• Draw on academic papers to help frame your argument

• Draw on good theory!

• Be critical, and objective – both sides of an argument are needed

• Use a separate paragraph for each point (look to some good blogs to find a nice style)

• Use different examples to explain your point


• Feel free to use figures, tables, photos, gifs etc – but if sourced, then reference!!

• An opinionated conclusion is recommended!

• Add references either as links or as a more conventional academic list at the end of your post

• Probably only need around 10-15 academic references (though if you choose to use more than

that is fine) as this is a blog but please do create links within your text to related stories.


Note: All the resources need to from those readings I uploaded. The bibliography does not contribute to the word count.

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