Prepare and present an individual proposal for an innovative Information Technology (IT), Electronics, or

Prepare and present an individual proposal for an innovative Information Technology (IT), Electronics, or Engineering product, or Service that coups form the basis of a new business. This is to be any technology-focussed product, which in your view, has the possibility to be commercialised and for which you can forward a proper justified and valid argument for commercialisation.


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The New Business Proposal is be a maximum of 7 pages with a word count of 2500 words maximum, excluding appendices, table of contents and reference table


2.1. Marking Criteria Prepare a business plan for an Information Technology (IT), Electronics, or Engineering product, or Service that incorporates and applies aspects of engineering or technology. Provide a clear and persuasive introduction that provides a clear description of the scope and rationale of an innovative Information Technology (IT), Electronics, or Engineering product, or Service – 10% Excellently designed product / service with characteristics that are demonstrated to be unique and offers a clear value to potential customers – 20% Excellent knowledgeable demonstration of sound market analysis that justifies the commercialisation of the product or service – 20% An excellent new business strategy representing sound development of the business proposal demonstrating that that the business is viable, relevant, sustainable and profitable – 20% An excellent financial plan consisting of a 12 month profit and loss projection – 20% Use of English word and Academic Referencing Harvard APA 6th Edition – 10%


ont size should be Verdana 12, Line and Paragraph Spacing should be 1.5, each section heading is to be in BLACK BOLD.  Further guidance of the formal report will be given in the associated seminar session of the module. Diagrams may be used if they help the explanation. A single column justified format should be used. Use of Tables and Figures are allowed. Tables – describing details information as relevant to case study. Figures – illustrating the statistical data and analysis of related information of the case study. NOTE: Figures and Tables are to be appropriately numbered and referred to in the applicable dialog

Brief must be followed and not varied from and to a high standard.

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